Latest news and projects from Marketing Zone

How to write a press release – 12 golden rules

In the last decade, there have been various predictions that the press release is dead. But far from being past its best, the press release remains a valuable way to encapsulate a great story and get it out to the media that your customers use. The advent of online...

How Data Energy got the exhibition buzzing

When you decide to invest your marketing budget on space at an exhibition you’ll want your display to be effective and bring in potential customers. You certainly don’t want them to walk past your stand. That’s what our client Data Energy wanted too. So, Marketing...

How to win with social media marketing

You know your customers use social media. They spend time on Facebook, LinkedIn and Twitter to name just a few. You know that to be successful you need a presence in the places your customers go. That means being on social media is as important as advertising in that...

Marketing Zone loves Johnston’s wisdom

Edward Johnston developed the typeface that’s been used by the London Underground for its signs and publicity for 100 years. Marketing Zone loves the London Transport Museum’s recent tribute to the masterful Johnston. To coincide with a celebratory events, the museum...

Find out about mobile-friendly websites

Since we’re still being asked about why it’s important for websites to be designed to be mobile-friendly, Marketing Zone has put together this roundup of news stories about it.  Take a look.   What’s changed with Google search rankings? Is it time to replace your...

Website call to action prompts

It’s great when potential customers visit your website. But it’s even better when they take action to buy from your business. Website call to action buttons encourage web visitors to take action by guiding them to the next step in the buying process. You might want to...

Case studies

Polaroid Sunglasses

Camphill Village Trust

DMG Delta