Marketing Zone

Marketing Zone

Marketing Zone has moved office

Posted in Clients, Creativity by Stephanie
Sep 08 2010
Here at Marketing Zone we don’t rest on our laurels. So when the opportunity came to move to even better premises we jumped at the chance!

We haven’t gone far; our new offices are still in Buntingford High Street, but we’re now in the town’s iconic Manor House. We’re really looking forward to expanding our agency, and the additional rooms will support our expansion plans.
 
We look forward to welcoming you to our new premises next time you’re in the area.
 
 
 

 

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Tagged as: Clients, Marketing agency

Marketing company launches awards website

Posted in Branding, Campaigns, Design and communications, Websites by Stephanie
Aug 24 2010
Marketing Zone has launched an Award website for the Greater London Region of The Chartered Institute of Marketing. The Institute is the world’s largest organisation for professional marketers and it plays a key role in training, developing and representing the marketing profession.

 

The Women in Marketing Awards is the latest in a series of innovative projects in London and culminates in a ceremony at the May Fair Hotel in November. It’s an exciting event to promote. As part of the marketing strategy, Marketing Zone developed a website which reflects the glamour and prestige of the awards, and retains the Institute’s clear brand identity. A suite of marketing tools support the Awards in the social media space to encourage engagement with potential entrants through Facebook, Twitter and Linked In.
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Tagged as: Clients, Websites

Marketing agency attends digital marketing conference

Posted in Online marketing, Social Media by Stephanie
Jul 12 2010
It’s always good to hear other experts’ opinions on digital marketing developments, so we attended The 4th Cambridge Digital Marketing Conference.

Dr Dave Chaffey from Smart Insights offered 20 tips on search engine optimisation and converting interest to sales. There was more on everything digital, including mobile marketing, smart phone apps and search from experts at Google, Microsoft and MagicSolver.com.

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Tagged as: Digital marketing, Social Media

This web design agency keeps ahead in the digital arena

Posted in Email marketing, Marketing insights, Websites by Stephanie
Jun 25 2010
In the hectic digital marketing world, website design agency Marketing Zone is determined to stay ahead. That’s why we’re attending The 4th Cambridge Digital Marketing Conference, at the Imperial War Museum in Duxford.
 

This event is run by The Chartered Institute of Marketing, and is a power-packed programme of expert speakers discussing topics of particular relevance to those involved in digital marketing. We’re looking forward to hearing insights from Gilli Goodman from Google, Zuzanna Gierlinska from Microsoft and Mark Stuart from The Chartered Institute of Marketing amongst others.

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Tagged as: Digital marketing, Email marketing, Websites

Marketing agency focus: Spending trends

Posted in Creativity, Marketing insights by Stephanie
Jun 07 2010

Marketing budgets are showing trends of rising.

When the recession hits, investing in marketing pulls you through. True? According to an industry survey this could be the case.

The Q1 2010 IPA/BDO Bellwether survey, which is widely thought of as the benchmark for the advertising industry, reveals that for the first time since the third quarter of 2007, around 21% of companies reported a rise in their marketing budgets, while only 16% saw reductions.

This is definitely good news for marketing agencies, but also makes good business sense. If your customers aren’t seeing your adverts, reading your PR or aware of your website, then they won’t know your product is available.

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Tagged as: Budgets, Marketing agency

New website for customer service specialists Wiseheart

Posted in Branding, Creativity, Design, Websites by Stephanie
May 21 2010
 
 
 

A new logo and website for Wiseheart.

Wiseheart help organisations like Tesco inspire great service from people, which in turn wins customer loyalty. They help frontline staff and leaders to tap into their emotional intelligence, giving them the capability to react to customers more positively and increase customer satisfaction levels.
 
Wiseheart approached Marketing Zone for marketing consultancy and web design expertise. We worked with founder, Richard Thorp, to create a new logo to be used throughout all their marketing communications, and developed a website using a content management system. This has given Wiseheart a good platform for their business.

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Tagged as: Clients, Design, Marketing agency, Websites

Marketing agency’s Cake Break for Multiple Sclerosis was a great success!

Posted in Local by Stephanie
May 11 2010

Thank you to everyone who joined Marketing Zone’s Cake Break for Multiple Sclerosis today. Thanks to your amazing generosity we raised a huge £280 for Multiple Sclerosis.

Cakes of all varieties were on offer at Marketing Zone.

Monica Clark lead the way in organising Marketing Zone's Cake Break.

With cupcakes, home made chocolate, carrot and coffee cakes, brownies and all sorts, the Cake Break was a big success!

Hopefully we can do another Cake Break again another time.

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Tagged as: Charity, Clients

Marketing agency supports MS – join us for a cake fundraiser!

Posted in Creativity, Local by Stephanie
May 07 2010
We hope you can join us for a Cake Break to raise money for Multiple Sclerosis.
 
Venue: Marketing Zone, The Red House, 84 High Street, Buntingford, SG9 9AJ
Date: Tuesday 11 May
Time: 12-2pm

Have a cake and a drink and maybe donate a few coins in the process.

Join Marketing Zone to raise money for MS.

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Tagged as: Charity, Marketing agency

Marketing Zone to give workshop on email marketing

Posted in Email marketing, Marketing insights by Stephanie
May 04 2010

Marketing Zone is working with Media Trust to help charities improve their email marketing.

We always like to do our bit for charity, so when asked by Media Trust to present a workshop on email marketing, we jumped at the chance.
 
Media Trust is an organisation which works with charities and not-for-profit organisations to give them skills and techniques to develop their communications. The workshop we’ll be hosting, E-newsletters in a nutshell, will show how email marketing is a cost-effective way to communicate and the elements involved.
 
As charities often have limited funding, email marketing could be a positive way for them to make more of their budgets. We’re looking forward to presenting some useful information to kick-start their online marketing strategies.
 
 

 

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Tagged as: Charity, Digital marketing, Email marketing, Marketing campaigns

Marketing company gives practical advice to students

Posted in Branding, Design and communications, Local, Online marketing, Websites by Stephanie
Apr 16 2010

The students developed their digital marketing skills with a case study on Polaroid sunglasses.

University is the place to get a degree or qualification in marketing. But there’s nothing like a bit of work experience to get the cogs really turning!

A group of students from the University of Hertfordshire joined us at our office last week, developing their digital marketing skills, with a case study based on Polaroid sunglasses. Marketing Zone gave practical help and knowledge which took them up a gear from the theory they’d learnt on their course.
 
This week they’re back at University with a fresh new outlook and some golden nuggets of information that’ll go a long way towards helping them with this piece of coursework and their future in marketing. If you want to get involved, there’s still time for you to help by completing their quick surveys.
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Tagged as: Hertfordshire, Local, Marketing agency, Polaroid, students, Websites
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