Stephanie

March 20, 2012

10 words to avoid on LinkedIn

There are reams of information out there about how to write your CV and how to create a good first impression on the connection site LinkedIn. So we thought we’d offer some tips on what not to do. The most overused word on LinkedIn in 2010 was ‘extensive experience,’ but it dropped to fourth place [...]

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February 29, 2012

Marketing Zone on YouTube for PR press event

Our client, Polaroid Eyewear is celebrating its 75th anniversary. That’s quite something! So Marketing Zone arranged a Press Day to launch Polaroid’s 75th anniversary collection of sunglasses. The event was a big success, with over 130 VIP guests including journalists, celebrities, stylists, writers and bloggers attending. In just a week after the event, we’d already [...]

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February 21, 2012

Marketing Zone at the BRIT Awards 2012

What do Adele, Noel Gallagher, Rihanna and Marketing Zone have in common? We’re all going to the BRIT Awards 2012 tonight! And what’s more, as part of our PR and celebrity product placement service, these celebrities and many others will receive a pair of Polaroid sunglasses in their luxury goody bags when they leave the [...]

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February 7, 2012

Alex Reid, Made in Chelsea, event management at its best

There was glitz, there was glamour. There were journalists, national press, fashion stylists and bloggers. Even one or two celebrities joined us. So what was the occasion? It was the Polaroid Eyewear’s 75th Anniversary and sunglass launch, and Marketing Zone organised a Press Open Day to mark the occasion. It was a huge success. And we [...]

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January 25, 2012

Mixing with the stars at Hackney Empire

We just keep getting cooler and cooler! The other week we went to the SB.TV Xmas party, and then on Friday, Marketing Zone’s Robin attended comedy gig, Kojo Live N Kicking, at Hackney Empire. It’s all part of our celebrity product placement service, that saw us rubbing shoulders with England footballer Carlton Cole, and British [...]

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January 18, 2012

Apostrophe war at Waterstone’s

As advocates of good copywriting, we couldn’t believe our ears when we heard that book chain Waterstone’s is denouncing the apostrophe in their company name. Giving the reason that ‘in a digital world of URLs and email addresses, a more versatile and practical spelling was required’; Waterstone’s will now be known as Waterstones. We’re up [...]

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December 28, 2011

Prize draw promotions get your product seen

Ever the multi-taskers, Marketing Zone has come up with a great way to raise money for charity at the same time as developing prize draw marketing promotions for our clients. From the heaving mailbags of competition entries that we receive into the office on behalf of our client’s, we give the stamps to the Wood [...]

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