Identity

October 5, 2011

Get your business noticed

As creatives, we’re always keen to see innovation and the latest What? Gravity Mobile Phone Holder from ideasbynet.com really hits the mark. Its silicone panel holds in place any modern mobile, and there’s room to feature your brand or website for a sleek looking promotional gift. With Christmas coming up, this could be a good [...]

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August 12, 2011

Fonts – which typeface is right for your brand?

At Marketing Zone, we understand how important it is to build strong brands that support your business goals. From a strategic brand review and brand development to corporate identity and logo design, we will bring your brand to life. One of the critical decisions our designers will take is the type of font to use [...]

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August 4, 2011

7 steps to a powerful PowerPoint presentation

There’s a new political party in Switzerland whose sole intention is to get PowerPoint outlawed. What madness! PowerPoint software, when used correctly is an aide to making presentations with real impact. A good PowerPoint presentation is an important part of the corporate identity of your business, so it needs to be compelling and engaging. This [...]

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July 21, 2011

Further PR coverage for our client in Marketing Week

Polaroid Eyewear has been getting some great PR coverage this year thanks to our ongoing trade media relations plan. So it was fantastic to see the interview that Marketing Zone arranged with Marketing Week and Polaroid’s Chris Knight published. The feature discussed Polaroid’s new 3D glasses, Lady Gaga’s involvement as a creative figurehead, and the [...]

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July 9, 2011

Branding – the Apple appeal

Apple is one of the biggest and most iconic brands in technology. And with the recent store opening in London’s Covent Garden attracting thousands of customers from across the world, queuing overnight to become one of the first to grace its presence, the devotion to the brand is huge. If you’ve been watching the BBC [...]

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July 7, 2011

Construction awards showcase the best in innovation

Innovative, construction, maintenance and smart technology is moving apace and redefining the relationship between stylish design and contemporary living. Marketing Zone works with consultancy, engineering and equipment suppliers in all of these areas, so we’ve been delighted to see the nominations in the Royal Institute of British Architects (RIBA) Awards. Over the years, almost 100 [...]

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May 28, 2011

Inspiration – branded domain names

Most internet users will be familiar website addresses, or urls, which end with a domain name such as .com, .co.uk and .gov. They’re relatively straightforward to understand as they fall into three categories outlined by The Internet Corporation for Assigned Names and Numbers (ICANN): Countries – .co.uk, .com, .eu Categories – .ac Multi-organisations – .gov [...]

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