Digital marketing

February 28, 2011

The Google Wonder Wheel explained

It works like this. If you’re wondering what words a customer might enter into a search engine to find your service, you can practice using this tool and find out what they might be. For instance, when ‘marketing agency’ is entered into the Wonder Wheel, is displays other relevant keywords that potential customers might search [...]

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November 26, 2010

Marketing Zone launches Polaroid’s 3D glasses online

3D is taking the UK by storm with 3D film blockbusters like Avatar and the launch of Tron: Legacy coming up on 17 December. That’s why this month Marketing Zone launched Polaroid’s 3D glasses collection online. As Polaroid are the first 3D glasses manufacturer to have stock available in the UK, it was vital that [...]

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November 15, 2010

Marketing Zone supports its client at London’s Women in Marketing Awards

Over 130 Chartered Institute of Marketing members, including Mark and Stephanie from Marketing Zone, attended the Women in Marketing Awards last week. As well as developing the website for these awards and creating a suite of promotional marketing tools, it was important for us to attend the event to provide marketing support on the night. [...]

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July 10, 2010

Marketing agency attends digital marketing conference

It’s always good to hear other experts’ opinions on digital marketing developments, so we attended The 4th Cambridge Digital Marketing Conference. Dr Dave Chaffey from Smart Insights offered 20 tips on search engine optimisation and converting interest to sales. There was more on everything digital, including mobile marketing, smart phone apps and search from experts [...]

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June 25, 2010

This web design agency keeps ahead in the digital arena

In the hectic digital marketing world, website design agency Marketing Zone is determined to stay ahead. That’s why we’re attending The 4th Cambridge Digital Marketing Conference, at the Imperial War Museum in Duxford. This event is run by The Chartered Institute of Marketing, and is a power-packed programme of expert speakers discussing topics of particular [...]

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December 31, 2009

Top Twitter tips and terms!

Customers want to communicate with businesses in new and different ways. It’s not that brochures and flyers aren’t effective. And it’s not that customers won’t use their phones to call customer service centres or see and appreciate an ad. But there are new tools emerging from the social marketing sphere that can and do have [...]

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November 27, 2009

Blogging for business

Organise and develop your content before you start It’s no good having a blog with no content. In fact, there’s no such thing as a blog with no content. Sit down with the team or part of you business that’s going to be responsible for the blog. In this instance, the more people who get [...]

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