Project implementation

Marketing Zone’s consulting directors are adept at project management. We have been called upon to provide specialist expertise and ensure new projects are delivered on time, on budget and meet their marketing targets. Projects undertaken include:

• Launch of a new financial services product including development of advertising and literature.
• Development of brand identity guidelines and marketing materials for the re-launch of an airline employee membership service.
• Development of intranets for a mobile telecoms supplier’s corporate customers.
• Development of a modular laptop multi-media presentation system, providing ongoing sales force support.
• Handling customer white mail following the closure of a long-running loyalty scheme.
• Creation of useable customer data from disparate in-house sources for a high profile retailer.
• Delivery of sales force motivation programme to secure retention of a newly acquired sales force.
• Development of a new consumer helpline together with selection and management of an outsourced call centre.

A Marketing Zone director oversees every project we take on. Dependent on the scale of the project we may either personally deliver the project or place one of our dedicated project managers within your organisation to ensure the delivery of complex multi-functional marketing projects.

For proven project management support just email us or call us to discuss your potential project, on 01763 274440.

Customer comments:

“With time against us, we choose to work with people we knew could deliver. Not only did you meet the launch deadline but you pulled our team together to get the best results.”
Chairman, Brunswick

"As retailers, we needed specialist direct marketing help to sort out our customer data. The improved quality of the customer information we now have has given us a sizable saving on our ongoing direct marketing costs."
Retail Marketing Manager, Pringle of Scotland