Press releases – the heart of the matter

A good press release is worth its weight in gold. It’s the starting point of your relationships with the media and the foundation of your PR campaign. While a badly crafted press release will damage your brand, the messages in an effective press release spark interest and help you to achieve greater brand awareness and understanding of your proposition. We can develop press releases that get positive publicity - building your company profile, getting awareness of your latest products and reaching out to new groups of potential customers.

We’ve a well established network of media contacts for UK titles and sites, so that your press releases get placed. We’re equally as confident providing Corporate PR guidance and resources, including press releases, that are used by our clients’ local PR companies around the world. Polaroid Eyewear is a great example.