Communications, Content marketing, Creativity, Design, Digital
As marketers we are smitten by the power of words. This year 800 Raconteur readers were asked to vote on the best 40 words in the English dictionary. In the survey, ’Love’ tops the list of favourites with ‘peace’ 5th and ‘hope’ 8th. Also in the top ten were more...
Communications, Content marketing, Social media
You have a blog. That’s great. Regular news will show potential customers that you are up to date. The depth of topics will be reflected in search engine rankings, helping your business to be found. So far so good. But does your blog work well alongside your twitter,...
Communications, Content marketing, Online marketing
We all know blogging is a good thing. The news you post adds depth to your website. It pushes you up the search rankings. It drives visitors to your website. Then it helps to generate leads. So that’s all good. But what types of blogs should you write. Here are 7 sure...
Communications, Content marketing, Creativity, Video
Love a good story? Marketing Zone’s Dee Twomey does too. She’s just completed the Explore Filmmaking course through Future Learn. “I wanted a fresh perspective on creating compelling communications and I got it,” Dee comments “Through the course I’ve had access to...
Content marketing, Creativity, Websites
Content marketing is a non-intrusive way to generate sales. By providing valuable, informative or entertaining content you can engage potential customers so that when they need to buy, your organisation is found and is front of mind. To get started with your content...
