Emarketing, Online marketing
In response to the situation where more and more people access the internet from mobile devices like smartphones, Google has implemented changes to prioritise websites that can be easily used on mobiles. In other words, today’s websites need to be mobile-friendly to...
Advertising, Campaigns, Communications, Design, Emarketing, Marketing services, Social media
UK small and medium sized enterprises (SMEs) by definition have under 250 employees, so with less staff available to shout about what the company has to offer, how do customers find out about them? SMEs represent a massive 99% of all UK businesses, according to the...
Branding, Campaigns, Communications, Design, Emarketing, Websites
Marketing Zone has launched a click and collect website for hair salon, Jo Morden Hair Design. For a business that is all about ensuring clients look their best, the website had to looks stunning. It does. High quality photographic images reflect the salon’s high...
Emarketing, Online marketing
For a website to work well it needs visitors who will engage with your brand, be persuaded by your offering and buy your products or services. No traffic = no enquiries or sales. You could build your online profile and optimise your website so that you are found more...
Email marketing, Emarketing
Email open rates and click-through rates vary enormously. What should you expect? How does your business compare to the UK average and to other businesses in your sector. Here is the latest benchmark figure for small and medium companies, which are the majority of UK...
Emarketing, Online marketing, Social media, Websites
At Marketing Zone we are heavy users of marketing software and office management tools. There are thousands of them and we use the best that we’ve tried and tested. Now some of these have been turned into apps. They make our service more efficient. You might like some...
Branding, Campaigns, Client service, Clients, Communications, Corporate design, Creativity, Email marketing, Emarketing, Identity, Local, Marketing and design, Online marketing, PR, Social media, Strategic campaigns, Web design, Websites
The Queen may be marking her Diamond Jubilee this year, but 2012 is an exciting year for Marketing Zone too. This year we’re celebrating 15 years since our marketing agency began! It doesn’t seem that long ago that our first client walked through our doors, and a...
Campaigns, Client service, Clients, Communications, Corporate design, Design, Email marketing, Emarketing, Identity, Marketing and design, Web design, Websites
I’m always looking for the latest thinking on web design. It’s a fast changing arena and there’s so many things you need to take into account. I saw this article on navigation and it got me thinking… Earlier this year, we designed, developed and launched a new website...
