Integrated marketing
It’s not every day a client literally leaves you shell-shocked! But that’s exactly what happened when Richard Bamforth, owner of Abbey Building Services & Maintenance, relayed a recent startling discovery to us. Richard’s building company is based in Stevenage and...
Communications, Creativity, Integrated marketing, Marketing services, Strategic campaigns
Small and medium businesses have long been highlighted as powering economic recovery. Now a Barclays Business report shows that when families get into business they grow! First generation family-owned SMEs currently contribute £180 billion a year in GVA (gross value...
Campaigns, Integrated marketing, Web design, Websites
What a treat! Marketing Zone’s directors, Mark and Dee took part in a great event for marketers held at Google’s quirky UK HQ in Central St Giles, London. Of course as a marketing agency Google is a huge part of the fabric of our world. We use it in so many ways to...
Communications, Creativity, Integrated marketing, Video, Websites
At Marketing Zone we’re all about communications. That means we make videos as well as all the brand, web, PR and print work we do. Many organisations need a short film to really get their point across. Whether it’s a training DVD or a web video or even coverage from...
Campaigns, Clients, Communications, Integrated marketing, Strategic campaigns
Here at Marketing Zone we’ve seen a great in store Christmas merchandising campaign from John Lewis – products are grouped together as ‘Gifts they’ll love’. Blinding! Now I know many people hate to think of Christmas when it’s only October but in the Retail sector you...
Client service, Clients, Communications, Integrated marketing, Marketing insights, Online marketing, Web design, Websites
After the Nat West saga, it shows how reliant we all are on our systems. Viruses, hackers and spammers all try to disrupt our lives by tampering with our websites and data. One of the ways you can go some way to protect your business is to add Captcha software to your...
Campaigns, Client service, Clients, Communications, Design, Integrated marketing, Marketing and design, Marketing insights, Online marketing, Web design, Websites
With a third of adults using smart phones to access the internet, it’s more important that ever that your website is smart phone compatible. When a potential customer visits your website from their smart phone, it’d be a positive customer experience if they’re offered...
Client service, Clients, Communications, Corporate design, Creativity, Identity, Integrated marketing, Marketing and design, Marketing insights
There’s a new political party in Switzerland whose sole intention is to get PowerPoint outlawed. What madness! PowerPoint software, when used correctly is an aide to making presentations with real impact. A good PowerPoint presentation is an important part of the...
Campaigns, Client service, Clients, Communications, Creativity, Identity, Integrated marketing, Marketing and design, PR, Social media, Strategic campaigns, Websites
Polaroid Eyewear has been getting some great PR coverage this year thanks to our ongoing trade media relations plan. So it was fantastic to see the interview that Marketing Zone arranged with Marketing Week and Polaroid’s Chris Knight published. The feature discussed...
Branding, Client service, Clients, Communications, Creativity, Integrated marketing, Marketing and design, Marketing insights, Online marketing, Websites
Outsourced marketing involves using a marketing agency to manage the marketing for your organisation. Outsourced marketing can have many benefits. It frees up your time, gives you access to expert marketers and can reduce overheads. Your outsourced marketing company...
Campaigns, Client service, Clients, Communications, Integrated marketing, Marketing and design, Strategic campaigns, Web design, Websites
We’re always ready to support our clients whenever they need us, and if that involves a trip to the beautiful city of Nice, then that’s just a bonus! Mark’s just come back from a meeting in Nice with Polaroid Eyewear. The event involved the international buyers...
Campaigns, Clients, Creativity, Email marketing, Integrated marketing, Online marketing, PR, Social media, Websites
Read the case study published in UTalkMarketing. And see the full case study about Polaroid Eyewear.
Clients, Communications, Creativity, Integrated marketing, PR, Websites
If you’re serious about marketing then turn to The Chartered Institute of Marketing. That’s the message we’ve been promoting for the Greater London Region of the Institute. With a host of practical support to help individuals with their careers, and business with...