PR
In the last decade, there have been various predictions that the press release is dead. But far from being past its best, the press release remains a valuable way to encapsulate a great story and get it out to the media that your customers use. The advent of online...
PR
Local builders, Abbey Building and Maintenance, called on Marketing Zone to help them generate publicity for their business. Our starting point was a thank you message from one of their happy clients. We built this into a press release that’s got the company featured...
PR
Alex Aiken, the Executive Director of Government Communications has suggested that the ‘traditional’ press release isn’t as important today when compared to more digital PR methods. Well we’ll just have to put the record straight! Alex commented that instead of...
Campaigns, PR
It’s always a pleasure to work here at Marketing Zone. We get to identify upcoming stars and rub shoulders with some exceptional talent. the other night the MOBO awards at the Echo Arena Liverpool really brought that home. Our marketing work for clients has meant...
Campaigns, PR
When Arnold Schwarzenegger posed for the front cover of Empire magazine to promote his upcoming film The Last Stand, in a pair of Polaroid sunglasses, it made the Marketing Zone team very happy. This latest product publicity is part of a PR plan run by Marketing Zone...
Campaigns, Client service, Clients, Communications, Creativity, Design, Marketing and design, Marketing insights, PR, Social media, Web design, Websites
Is your social media strategy up to scratch? Did you know that around half of all businesses in the UK have a shortage of social media skills within their organisation? That’s according to new research published by The Chartered Institute of Marketing. Towards the end...
Client service, Clients, Communications, Creativity, Design, Identity, Marketing and design, Marketing insights, PR, Web design, Websites
With a variety of fashion and accessory brands boosting our portfolio, Marketing Zone keeps its finger firmly on the fashion pulse. We’ve just returned from Alternative Fashion Week, where we took an exclusive look at the new collection from Alex Seroge Ignatian, the...
Branding, Campaigns, Client service, Clients, Communications, Corporate design, Creativity, Email marketing, Emarketing, Identity, Local, Marketing and design, Online marketing, PR, Social media, Strategic campaigns, Web design, Websites
The Queen may be marking her Diamond Jubilee this year, but 2012 is an exciting year for Marketing Zone too. This year we’re celebrating 15 years since our marketing agency began! It doesn’t seem that long ago that our first client walked through our doors, and a...
Branding, Campaigns, Client service, Corporate design, Creativity, Design, Marketing and design, PR, Social media, Websites
As finalists in the national Chartered Institute of Marketing’s Marketing Excellence Awards for the transformational marketing work we’ve done for Polaroid Eyewear, Marketing Zone had a great evening at the awards ceremony at The Grosvenor Hotel in London last week....
Campaigns, Client service, Clients, Communications, Design, Marketing and design, PR, Social media, Websites
Our client, Polaroid Eyewear is celebrating its 75th anniversary. That’s quite something! So Marketing Zone arranged a Press Day to launch Polaroid’s 75th anniversary collection of sunglasses. The event was a big success, with over 130 VIP guests including...
Client service, Clients, PR, Social media
What do Adele, Noel Gallagher, Rihanna and Marketing Zone have in common? We’re all going to the BRIT Awards 2012 tonight! And what’s more, as part of our PR and celebrity product placement service, these celebrities and many others will receive a pair of Polaroid...
Branding, Campaigns, Client service, Clients, Communications, Creativity, Design, Marketing and design, Online marketing, PR, Social media, Strategic campaigns
There was glitz, there was glamour. There were journalists, national press, fashion stylists and bloggers. Even one or two celebrities joined us. So what was the occasion? It was the Polaroid Eyewear’s 75th Anniversary and sunglass launch, and Marketing Zone organised...
Campaigns, Client service, Creativity, Marketing and design, Marketing insights, PR, Social media
We just keep getting cooler and cooler! The other week we went to the SB.TV Xmas party, and then on Friday, Marketing Zone’s Robin attended comedy gig, Kojo Live N Kicking, at Hackney Empire. It’s all part of our celebrity product placement service, that saw us...
Campaigns, Client service, Clients, Communications, Creativity, Marketing and design, Marketing insights, PR, Social media
Celebrities live and breathe their brand. Whether it’s making a personal appearance or demanding six-figure sums for their size zero bodies to showcase the latest hot trend, celebrity is a powerful force. And it’s here to stay. We work with celebrity stylists and the...
Branding, Campaigns, Client service, Clients, Communications, Creativity, Marketing and design, Marketing insights, PR, Social media, Websites
Ever the multi-taskers, Marketing Zone has come up with a great way to raise money for charity at the same time as developing prize draw marketing promotions for our clients. From the heaving mailbags of competition entries that we receive into the office on behalf of...
Client service, Clients, PR, Social media
The SB.TV Xmas Party was a great success last night. We spoke to many television and music celebrities, including British actor Adam Deacon, Eastenders star Devon Anderson, up and coming superstar Chanelle Williams, aka Lady Chann, and SB.TV founder Jamal Edwards. It...
Campaigns, Client service, Creativity, PR
Here at Marketing Zone we’re young at heart! So tonight we’re heading to Camden for the SB.TV Xmas Party. We’ve arranged a sunglasses product placement at the event for one of our clients, so we’re attending the party to show our support, and to listen to the likes of...
Campaigns, Client service, Clients, Communications, Creativity, Identity, Integrated marketing, Marketing and design, PR, Social media, Strategic campaigns, Websites
Polaroid Eyewear has been getting some great PR coverage this year thanks to our ongoing trade media relations plan. So it was fantastic to see the interview that Marketing Zone arranged with Marketing Week and Polaroid’s Chris Knight published. The feature discussed...
Branding, Campaigns, Communications, Design, Identity, PR
With a client list that has spanned Pringle of Scotland and Polaroid Eyewear, Marketing Zone has a great interest in the fashion world. We’re in daily contact with stylists and designers from the top glossy magazines and media houses, providing them with the details...
Campaigns, Clients, Communications, PR, Strategic campaigns
Our PR strategy for Polaroid Eyewear is producing excellent results. This month Grazia magazine, The Times and the Financial Times have featured Polaroid’s sunglasses, and we’ve also generated coverage in a number of sports and trade press titles. Polaroid’s...
