Seven good reasons to use Twitter

You’ve got a great sales team, loyal customers and healthy growth, so why bother with Twitter? Well, with around 15 million people in the UK actively using Twitter, you need to be there amongst them. It’s vital to go where your customers go, for your marketing to be...

What can my business tweet about? Ten vital questions

Like any media channel, when you communicate on Twitter, make sure you have something interesting to say. For many businesses who have already grasped the importance of having a presence wherever their customers are, good intentions alone are not enough when it comes...

Do you use influencer marketing to get results?

Influencer marketing has become an important part of marketing strategy. It now accounts for a significant part of marketing budgets, according to a report by Tomoson. The platform considered to be the most effective for influencer marketing is blogs. We agree....

Your customers are on Twitter, are you?

To put your marketing plan into action, you need to go where your customers go. Otherwise they won’t see or hear what you can do to make their lives and their businesses better. And if they don’t know about you, they won’t be buying from you. So if your customers are...

5 powerful business blog benefits

Not long ago blogging wasn’t even a twinkle in the internet’s eye. Now there are 8 million blogs. All sorts of companies from fashion retailers to lawyers are convinced of their merits. Worldometers will give you the number of blog posts written in just one day via...

Is Snapchat right for your business?

Snapchat is taking the social media world by storm, so let us unravel it for you. This rapidly growing mobile app lets users connect with others by sending photos that automatically disappear after 10 seconds. It’s been around for a little while now, and businesses...

What makes a tweet worth reading?

With millions of people and businesses using it in the UK, and around 140 million active users worldwide, Twitter has taken the social media world by storm. Not a day goes past without the press taking on a story launched via a tweet, be it a profit announcement by a...