Online transactions now account for 20% of all credit and debit card spending in the UK according to Barclaycard and IMRG, the UK’s industry association for e-retail.
- £107 billion is expected to be spent online in 2014. That’s an average of £4,000 per UK household.
- Online spend is growing at a rate of 11% a year.
- Mobile sales account for 34% of UK online sales, up from just 1% in 2010.
- Almost half (48%) of visits to e-commerce websites are from smartphones and tablets (IMRG Capgemini Quarterly Benchmarking)
Little wonder then, that we’re working on another e-commerce website right now. It’s being built with an approach called Responsive Web Design (RWD) that means whether it’s accessed from a PC, tablet or mobile phone it’ll be formatted to suit, making it easy for customers to use.
If you want to discuss moving some of your business sales online with an online shop or improving your e-commerce performance, speak to Mark on 07801 419800, email mark@marketingzone.co.uk or tweet @MarketingZoneUK.