Website development, brand identity, logo creation, brochure design, PowerPoint templates and PR
When the stakes are high, it takes an impressive organisation to tackle major construction projects such as Heathrow Terminal 5, The Government Communications Headquarters in Cheltenham and Hong Kong Airport. So it’s a privilege that WMS selected Marketing Zone to develop their brand identity and communications.
With their responsibilities on a global scale, WMS are specialists in executing engineering services for major construction projects. They bring together building services and specialist systems to support world-leading companies engaged in large-scale, unique developments. WMS has an exceptional approach to project management so need a marketing agency who would embrace this when developing their brand identity.
The first stage was to create the WMS corporate logo, brand identity and website. The logo incorporated a striking triangle to represent WMS’s strength and service credentials, with tones of blue selected to emphasise their reliability and professionalism. With a strong corporate now identify in place, we took their brand and created a full suite of marketing communications tools – including their dynamic, professional website and product literature, to PowerPoint templates, stationary and graphics.
In addition to all this, Marketing Zone’s PR strategy for WMS placed their MD, John Morgan, on the front cover of leading business publication, Venture, and has achieved column inches for WMS in the specialist press. All in a day’s work at Marketing Zone!
Find out how we launched a new product for WMS Technology, WMS’s sister company, in Hong Kong in just 7 weeks.