You know your customers use social media. They spend time on Facebook, LinkedIn and Twitter to name just a few. You know that to be successful you need a presence in the places your customers go. That means being on social media is as important as advertising in that specialist magazine or being seen at the annual exhibition. So, what are the rules of engagement for making your social media efforts positive and productive? Social Metrics suggest 21 rules, from committing your time with no shortcuts, to following up connections, blogging and having fun.

21 rules for effective social media strategies

For help setting up and managing your social media strategy just ask Mark at Marketing Zone. Call 07801 419800, email mark@marketingzone.co.uk or tweet @MarketingZoneUK