Back in 2008, building maintenance specialists, DMG Delta, needed a web design agency in Hertfordshire, to create their new website. Our client doubled their new business enquiries, thanks to our engaging copy and design, and expertly managed Search Engine Optimisation and Pay-Per-Click advertising strategies. You can read the case study here.

DMG Delta website

Since then, we’ve supported DMG Delta on many projects ranging from eNews, copywriting and managing the content on their website, to advertising and signage for their vehicles. Now their market is becoming more competitive, Marketing Zone developed a refreshed website for DMG Delta which launched this month.

So how do you make an already well performing website work harder? We’ll tell you. Once we’d analysed the website’s navigation, we suggested a more streamlined structure that highlighted DMG Delta’s core services, which had rationalised over the last 12 months. For the copy, we simplified the detail and emphasised the reasons why customers should choose DMG Delta, highlighting their credentials and expertise. We also designed a new homepage for the business, incorporating a grand London skyline, to show the service area of DMG Delta and emphasise their scope.

Now the website has launched we’ll be monitoring the analytics to make sure it’s delivering new sales enquiries every day.