Our Director, Mark, has conducted many inspection visits to overseas destinations when setting up new salesforce motivation programmes. Action-packed days travelling around shortlisted venues, checking facilities and sampling the standard of their service and catering often prompted his polite but audience-aware rejection: “Very nice. But we won’t be taking our group there.”

graph3

Location, location, location

Meeting & Incentive Travel magazine has just published details of the top destinations that UK based agencies used in 2013. The results are mightily interesting – and perhaps we will be taking our group there!

 

Long haul

The USA is still the top long haul destination by a long way, while Germany is the most popular short haul destination. Top US cities include Miami, New York and Chicago.

 

Short haul

graph4Top short haul destinations include Paris, Prague, Barcelona, Budapest and Amsterdam with German destinations including Hamburg, Munich, Frankfurt and Cologne.

Source: Meeting&Incentive Travel June 2014

For help with structuring and promoting your next salesforce incentive programme chat to Mark on 07801 419800, email mark@marketingzone.co.uk or tweet @MarketingZoneUK.