Communications

April 1, 2012

Marketing Zone celebrates 15th Anniversary

The Queen may be marking her Diamond Jubilee this year, but 2012 is an exciting year for Marketing Zone too. This year we’re celebrating 15 years since our marketing agency began! It doesn’t seem that long ago that our first client walked through our doors, and a decade and a half on we’ve transformed the [...]

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March 25, 2012

Copywriting expertise, top Google rankings and a new website for Valued Estates

With the competition for business heating up in the world of probate, Valued Estates needed a new website to give them the edge. So they came to Marketing Zone. Their original website was useful and provided their potential customers with lots of information. Almost too much. When researching the website, we noticed that by offering [...]

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March 7, 2012

Marketing insights – iTunes set to hit 25 billion downloads

Where would many of us be without iTunes? Or the Apple revolution that changed the world of music and digital? As of today, nearly 25 billion apps have been downloaded worldwide from the Apple Store. That’s pretty incredible in eleven years. To celebrate, iTunes are running a competition, and the person to download the 25 [...]

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February 29, 2012

Marketing Zone on YouTube for PR press event

Our client, Polaroid Eyewear is celebrating its 75th anniversary. That’s quite something! So Marketing Zone arranged a Press Day to launch Polaroid’s 75th anniversary collection of sunglasses. The event was a big success, with over 130 VIP guests including journalists, celebrities, stylists, writers and bloggers attending. In just a week after the event, we’d already [...]

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February 7, 2012

Alex Reid, Made in Chelsea, event management at its best

There was glitz, there was glamour. There were journalists, national press, fashion stylists and bloggers. Even one or two celebrities joined us. So what was the occasion? It was the Polaroid Eyewear’s 75th Anniversary and sunglass launch, and Marketing Zone organised a Press Open Day to mark the occasion. It was a huge success. And we [...]

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January 18, 2012

Apostrophe war at Waterstone’s

As advocates of good copywriting, we couldn’t believe our ears when we heard that book chain Waterstone’s is denouncing the apostrophe in their company name. Giving the reason that ‘in a digital world of URLs and email addresses, a more versatile and practical spelling was required’; Waterstone’s will now be known as Waterstones. We’re up [...]

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January 3, 2012

The power of brand celebrity gets dramatic results

Celebrities live and breathe their brand. Whether it’s making a personal appearance or demanding six-figure sums for their size zero bodies to showcase the latest hot trend, celebrity is a powerful force. And it’s here to stay. We work with celebrity stylists and the fashion press every day for our clients, and its generating fantastic [...]

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