Marketing Zone supports its client at London’s Women in Marketing Awards

Campaigns, Clients, Communications, Websites

Our latest project for the Greater London region of The Chartered Institute of Marketing was to promote their new Women in Marketing Awards. The awards are high profile with over 130 Chartered Institute of Marketing members and guests from Google, Swarovski and RBS...

Just seven weeks to launch new product in Hong Kong

Branding, Campaigns, Clients, Communications, Creativity

WMS Technology tasked us to help with the product launch of NodalSure, their online compliance management tool to fifteen leading construction organisations in Hong Kong. With just seven weeks from start to finish, the heat was on, the timings were tight, but there...

Marketing Zone launches Polaroid’s 3D glasses online

Campaigns, Creativity, Online marketing, Websites

3D is taking the UK by storm with 3D film blockbusters like Avatar and the launch of Tron: Legacy coming up on 17 December. That’s why this month Marketing Zone launched Polaroid’s 3D glasses collection online. As Polaroid are the first 3D glasses manufacturer to have...

The personal effect of marketing campaigns

Clients, Communications, Email marketing, Marketing insights, Strategic campaigns

When you’re sending out mailings, research has shown that you need to take some time to decide who you are targeting. Any company can send out a standard sales letter to their entire database, but it’s unlikely to work. Studies have shown that personalised content can...

Integration – the key to a great marketing campaign

Campaigns

A great campaign makes you see stop and see the world a little – or a lot – differently. It asks you to change your mindset and make a new and different decision. The goal of any campaign is for people to take action by buying a product, casting a vote or changing a...