Online marketing, Social media
It’s always good to hear other experts’ opinions on digital marketing developments, so we attended The 4th Cambridge Digital Marketing Conference. Dr Dave Chaffey from Smart Insights offered 20 tips on search engine optimisation and converting interest to sales. There...
Online marketing, Social media
Organise and develop your content before you start It’s no good having a blog with no content. In fact, there’s no such thing as a blog with no content. Sit down with the team or part of you business that’s going to be responsible for the blog. In this instance, the...
Online marketing, Social media
A simple question. Marketing agencies like ours often assume that clients need and want blogs. We forget that they might not be comfortable creating content and might not even be sure they have content they want to share. So, when we have a client that stops and asks...
Campaigns, Communications, Creativity, Strategic campaigns
Marketing Zone is a busy agency. There’s always another website to develop, a proposal to finish or some freshly designed logos ready to present to a client. But we don’t spend our days in business as usual mode. We like to do that little bit extra. A good way to meet...