Networking with a flourish in Cambridge

Business

For a marketing agency which has made its name working with small businesses and start-ups in Cambridge the advantages of taking part in the city’s business networking opportunities are never overlooked. Maintaining the reputation of Marketing Zone amongst Cambridge...

Top 10 sustainability tips for businesses on the journey to be more sustainable

Business

Looking for easy, low-cost ways to do your bit? Here’s our rapid round-up. No-cost actions Swap your usual search engine for Ecosia and help plant trees with every search. Ecosia plants trees where they are needed most. Download the “Too good to go” app and fight food...

Is your business cyber protected?

Business, Websites

With Christmas approaching, many of us are turning to the internet to get our Christmas shopping done quickly, avoiding the crowds and queues in town! And from a business point of view, it’s likely to be one of the busiest times for you. Whatever your industry, it’s...

A legacy for Hertfordshire

Business

When the country was bidding to host the 2012 Olympic Games, there were many sceptics who didn’t believe that the ‘legacy’ of bringing the coveted Games to London and the surrounding areas would come into fruition. We were promised that the millions of pounds that...

Ready for GDPR deadline 25 May?

Business

Businesses are gearing up to meet the requirements of the General Data Protection Regulation (GDPR). The deadline for compliance with this new law is 25 May 2018. So what is GDPR and what should you do? About GDPR GDPR builds upon our existing UK Data Protection Act....

New Year, new bottle business

Business

How many of us want to leave the rat race and set up our own business? It’s something which Marketing Zone’s owners did 20 years ago. Over the years its been our privilege to help other people to make their business ideas a reality. This January congratulations go to...

Marketing for small businesses

Business, Business launch

Business websites are the most popular way that small business leaders plan to attract customers through marketing activity, a recent survey has revealed. Small wonder then, that Marketing Zone has seen a surge in demand for hard-working websites amongst our small...

Dee & Mark dine at House of Lords

Business

This month, we were delighted to join The Chartered Institute of Marketing for a celebratory meal at the House of Lords. Marketing Zone directors, Dee and Mark, are each Fellows of the marketing institute, having gained their qualifications and senior-level...

European parliament visit for Mark

Business

Last week saw Mark from Marketing Zone taking a whistle stop trip to the European Parliament in Brussels. Mark was amongst a contingent from Buntingford hosted by Geoffrey Van Orden MBE and Vicky Ford, MEPs from the East of England. As well as the obligatory tour and...

Is it time to replace your old website?

Business, Websites, Wordpress websites

Local Hertfordshire firm, Abbey Building Services and Maintenance, already had a website. Marketing Zone built it in 2005. It worked well, generating enquiries which led to new building projects. So why, after just over 10 years, has Marketing Zone built Abbey a brand...

What is marketing anyway?

Business, Communications, Strategic campaigns

Back in the day, the stock definition to the question, “What is marketing?” was this: “Meeting customer needs at a profit.” Clear. Simple. Marketing isn’t marketing unless it perfectly matches what customers want with what your company offers, as a win-win. But I like...

Find the funds for marketing your new business

Business, Campaigns

You’ve got the business idea. You’ve got the ambition. You’ve got potential customers. But have you enough funds for your marketing, to make your business a success. To succeed you need to invest not just in time, talent and physical assets, but also money to promote...