Marketing insights, Social media
There are reams of information out there about how to write your CV and how to create a good first impression on the connection site LinkedIn. So we thought we’d offer some tips on what not to do. The most overused word on LinkedIn in 2010 was ‘extensive experience,’...
Communications, Email marketing, Marketing insights, Online marketing
Where would many of us be without iTunes? Or the Apple revolution that changed the world of music and digital? As of today, nearly 25 billion apps have been downloaded worldwide from the Apple Store. That’s pretty incredible in eleven years. To celebrate, iTunes are...
Branding, Campaigns, Client service, Clients, Communications, Creativity, Design, Marketing and design, Online marketing, PR, Social media, Strategic campaigns
There was glitz, there was glamour. There were journalists, national press, fashion stylists and bloggers. Even one or two celebrities joined us. So what was the occasion? It was the Polaroid Eyewear’s 75th Anniversary and sunglass launch, and Marketing Zone organised...
Campaigns, Client service, Creativity, Marketing and design, Marketing insights, PR, Social media
We just keep getting cooler and cooler! The other week we went to the SB.TV Xmas party, and then on Friday, Marketing Zone’s Robin attended comedy gig, Kojo Live N Kicking, at Hackney Empire. It’s all part of our celebrity product placement service, that saw us...
Communications, Identity, Marketing insights, Websites
As advocates of good copywriting, we couldn’t believe our ears when we heard that book chain Waterstone’s is denouncing the apostrophe in their company name. Giving the reason that ‘in a digital world of URLs and email addresses, a more versatile and practical...