Advertising, Creativity, Video
Outdoor brand, Patagonia, makes money when it sells its clothes. So you’d expect the brand’s marketing to encourage customers to buy new Patagonia clothes. Right? Wrong! This film, which celebrates not buying new clothes is unusual. Over the course of 30 minutes,...
Advertising, Campaigns, Video
Kenzo’s perfume ad has gone viral with 2 million views in just a week. Marketing Zone loves the way this advert defies perfume ad stereotypes. KENZO World – The new fragrance It’s directed by Spike Jonze – the man behind Fatboy Slim’s ‘Weapon of Choice’ video....
Communications, Content marketing, Creativity, Video
Love a good story? Marketing Zone’s Dee Twomey does too. She’s just completed the Explore Filmmaking course through Future Learn. “I wanted a fresh perspective on creating compelling communications and I got it,” Dee comments “Through the course I’ve had access to...
Marketing and design, Marketing services, Video
Held at Troxy in Limehouse, East London, the News On The Block Property Management Awards 2014-15 was a buzzing occasion. Our client Data Energy was there as sponsor of the award for London Property Manager of the Year. Data Energy provides a unique energy procurement...
Campaigns, Marketing insights, Online marketing, Social media, Video
For the first time Google has released stats that reveal what UK YouTube users are like. Campaign magazine explains that while popular belief would have it that all YouTube users are young, have little influence and think online content should be free, the reality...
Marketing and design, Video
Send me a link to your new website video and I’m sure to watch it. That’s because video is not just informative – it’s engaging. I’m not saying it should be funny. Humour doesn’t translate very well in videos unless you are a comedian and that’s your business. But...
Marketing and design, Video
New DVD for the Portering Services Best Value Group An effective, best practice approach specifically for Portering Services in Healthcare. The ideal tool for those whose role involves the training and supervision of Porters. Designed to meet the needs of the diverse...
Communications, Creativity, Integrated marketing, Video, Websites
At Marketing Zone we’re all about communications. That means we make videos as well as all the brand, web, PR and print work we do. Many organisations need a short film to really get their point across. Whether it’s a training DVD or a web video or even coverage from...