Client service, Clients, Communications, Corporate design, Creativity, Identity, Integrated marketing, Marketing and design, Marketing insights
There’s a new political party in Switzerland whose sole intention is to get PowerPoint outlawed. What madness! PowerPoint software, when used correctly is an aide to making presentations with real impact. A good PowerPoint presentation is an important part of the...
Communications, Social media, Websites
Social media is all about creating and maintaining relationships. This video gives lots of useful facts and insights to show how social media can be used for business. It’s well worth a look.
Campaigns, Client service, Clients, Communications, Creativity, Identity, Integrated marketing, Marketing and design, PR, Social media, Strategic campaigns, Websites
Polaroid Eyewear has been getting some great PR coverage this year thanks to our ongoing trade media relations plan. So it was fantastic to see the interview that Marketing Zone arranged with Marketing Week and Polaroid’s Chris Knight published. The feature discussed...
Client service, Communications, Creativity, Local, Marketing insights
We’re all for encouraging creativity and teamwork here at our marketing agency. So Mark was pleased once again to be invited by The Chartered Institute of Marketing to be part of the Expert Help Panel at the LionHeart Challenge Regional Finals this week. The LionHeart...
Branding, Client service, Clients, Communications, Creativity, Integrated marketing, Marketing and design, Marketing insights, Online marketing, Websites
Outsourced marketing involves using a marketing agency to manage the marketing for your organisation. Outsourced marketing can have many benefits. It frees up your time, gives you access to expert marketers and can reduce overheads. Your outsourced marketing company...
Branding, Campaigns, Clients, Communications, Creativity, Design, Identity
Innovative, construction, maintenance and smart technology is moving apace and redefining the relationship between stylish design and contemporary living. Marketing Zone works with consultancy, engineering and equipment suppliers in all of these areas, so we’ve been...
Branding, Communications, Creativity, Design, Marketing and design, Marketing insights
Marketing Zone has a good relationship with trade magazine Marketing Week, and it regularly features our clients in its news articles. Last week Dee, Mark and Robin attended the Marketing Week Live! exhibition which is organised in conjunction with the magazine. This...
Clients, Communications, Marketing insights
Did you know? That more people globally have mobile phones than bank accounts (IDC Forecasts 2011) Astonishing isn’t it. Or perhaps not. “A mobile phone is not just a phone. It’s a powerful computer which just happens to make phone calls,” said Mark Blayney Stuart...
Communications, Creativity, Local, Marketing and design
It’s my third day working here at Marketing Zone. Today I have completed many things and approached more tasks. It started off with Stephanie Bevan teaching me how to post blogs and images onto a website so that now I can post my own work experience blogs without any...
Campaigns, Client service, Clients, Communications, Integrated marketing, Marketing and design, Strategic campaigns, Web design, Websites
We’re always ready to support our clients whenever they need us, and if that involves a trip to the beautiful city of Nice, then that’s just a bonus! Mark’s just come back from a meeting in Nice with Polaroid Eyewear. The event involved the international buyers...
Client service, Communications, Design, Marketing and design, Marketing insights, Web design, Websites
It’s always good to hear other experts’ opinions on website developments, so we attended an event this weekend with The Chartered Institute of Marketing. Marketing trainer, Richard Groom, offered insights for writing for the web, reiterating the differences between...
Communications, Local, Marketing insights
Here at Marketing Zone we’re keen to support professional development. So we’re pleased that our copywriter, Stephanie, has completed her first year of The Chartered Institute of Marketing’s Continued Professional Development (CPD) Programme. The Chartered CPD...
Communications, Identity, Marketing insights, Websites
Most internet users will be familiar website addresses, or urls, which end with a domain name such as .com, .co.uk and .gov. They’re relatively straightforward to understand as they fall into three categories outlined by The Internet Corporation for Assigned Names and...
Branding, Campaigns, Communications, Design, Identity, PR
With a client list that has spanned Pringle of Scotland and Polaroid Eyewear, Marketing Zone has a great interest in the fashion world. We’re in daily contact with stylists and designers from the top glossy magazines and media houses, providing them with the details...
Branding, Clients, Communications, Creativity, Design, Identity, Marketing and design, Web design, Websites
The US high school programme Glee caused a sensation when it launched in the UK two years ago. And it’s taken amateur dramatic clubs and the performing arts world to new heights. We’ve seen this first hand as Marketing Zone developed a logo and website on behalf of...
Campaigns, Clients, Communications, PR, Strategic campaigns
Our PR strategy for Polaroid Eyewear is producing excellent results. This month Grazia magazine, The Times and the Financial Times have featured Polaroid’s sunglasses, and we’ve also generated coverage in a number of sports and trade press titles. Polaroid’s...
Branding, Clients, Communications, Corporate design, Creativity, Design, Marketing and design, Websites
When PlayitRite came to us to refresh its website, we took them to a whole new level. PlayitRite.co.uk has been using eBay to sell their gaming and mobile phone accessories. This has been successful with growing numbers of online transactions, so it was time to launch...
Communications, Online marketing, Websites
Now that smart phones are becoming more popular, there’s been an increase in people using QR or quick response codes. But, what are they and how could they be used to help promote your product? A QR code is a 2D barcode which is recognised by a smart mobile phone. It...
Branding, Communications, Design, Local
Hi, my name is Robin and I have been working at Marketing Zone for around two months. Before I joined Marketing Zone I had just left university with an MSc in Marketing Communications, so as you can imagine I was chuffed to get my foot through the door. I have only...
Branding, Communications, Creativity, PR, Websites
It doesn’t seem like we’ve been back five minutes and we’re already busy working on a lot of new projects. We’re currently refreshing an ecommerce website to launch the 2011 sunglasses collection for Polaroid Eyewear as well as getting a head start on producing the...
