Campaigns, Client service, Clients, Communications, Creativity, Identity, Integrated marketing, Marketing and design, PR, Social media, Strategic campaigns, Websites
Polaroid Eyewear has been getting some great PR coverage this year thanks to our ongoing trade media relations plan. So it was fantastic to see the interview that Marketing Zone arranged with Marketing Week and Polaroid’s Chris Knight published. The feature discussed...
Branding, Campaigns, Creativity, Identity, Marketing insights
Apple is one of the biggest and most iconic brands in technology. And with the recent store opening in London’s Covent Garden attracting thousands of customers from across the world, queuing overnight to become one of the first to grace its presence, the devotion to...
Branding, Campaigns, Clients, Communications, Creativity, Design, Identity
Innovative, construction, maintenance and smart technology is moving apace and redefining the relationship between stylish design and contemporary living. Marketing Zone works with consultancy, engineering and equipment suppliers in all of these areas, so we’ve been...
Campaigns, Client service, Clients, Communications, Integrated marketing, Marketing and design, Strategic campaigns, Web design, Websites
We’re always ready to support our clients whenever they need us, and if that involves a trip to the beautiful city of Nice, then that’s just a bonus! Mark’s just come back from a meeting in Nice with Polaroid Eyewear. The event involved the international buyers...
Branding, Campaigns, Communications, Design, Identity, PR
With a client list that has spanned Pringle of Scotland and Polaroid Eyewear, Marketing Zone has a great interest in the fashion world. We’re in daily contact with stylists and designers from the top glossy magazines and media houses, providing them with the details...
Campaigns, Clients, Communications, PR, Strategic campaigns
Our PR strategy for Polaroid Eyewear is producing excellent results. This month Grazia magazine, The Times and the Financial Times have featured Polaroid’s sunglasses, and we’ve also generated coverage in a number of sports and trade press titles. Polaroid’s...
Campaigns, Marketing insights
This time of year is traditionally when the politicians and media are whipped into a frenzy about the upcoming elections. And this year’s there’s the additional twist of saying ‘YES or NO to AV.’ Well, all that aside, The Chartered Institute of Marketing has a poll of...
Branding, Campaigns, Design, Local, Marketing and design
The Royal Wedding is only a few weeks away, so we’ve been busy putting the final touches to the promotional materials we’ve produced for the Buntingford Street party. Here’s a sneak preview of the 8ft banner that will be adorning the streets. Let us know if you...
Branding, Campaigns, Local, Websites
The Royal Wedding is in the headlines at the moment, and over the past few months, Marketing Zone’s town of Buntingford has been planning to hold a street party to mark the occasion. From hog roasts and bunting, to fancy dress competitions and live music, the town is...
Campaigns, Clients, PR
As part of our trade media relations plan for Polaroid Eyewear, we’ve been developing and distributing press releases to industry publications. A recent press release generated interest from Marketing Week. It featured Polaroid signing a six year deal between their...
Campaigns, Clients, Creativity, Websites
As your organisation develops its business plans, the chances are that you use marketing tools and strategies to plan for the future. What we’d like to know is which tool or model you use and find the most valuable? For example, when looking at the revenue of your...
Campaigns, Clients, Communications, Websites
Our latest project for the Greater London region of The Chartered Institute of Marketing was to promote their new Women in Marketing Awards. The awards are high profile with over 130 Chartered Institute of Marketing members and guests from Google, Swarovski and RBS...
Branding, Campaigns, Clients, Communications, Creativity
WMS Technology tasked us to help with the product launch of NodalSure, their online compliance management tool to fifteen leading construction organisations in Hong Kong. With just seven weeks from start to finish, the heat was on, the timings were tight, but there...
Campaigns, Creativity, Online marketing, Websites
3D is taking the UK by storm with 3D film blockbusters like Avatar and the launch of Tron: Legacy coming up on 17 December. That’s why this month Marketing Zone launched Polaroid’s 3D glasses collection online. As Polaroid are the first 3D glasses manufacturer to have...
Campaigns, Clients, Communications
Over 130 Chartered Institute of Marketing members, including Mark and Stephanie from Marketing Zone, attended the Women in Marketing Awards last week. As well as developing the website for these awards and creating a suite of promotional marketing tools, it was...
Campaigns, Clients, Creativity
In the name of charity and sheer competitiveness, Marketing Zone’s Mark is growing a ‘Mo’ as part of the Prostate Cancer Charity’s awareness campaign, ‘Movember’. This event is a global phenomenon and sees men of all ages keeping their top lips unshaven during...
Branding, Campaigns, Communications, Websites
Marketing Zone has launched an Award website for the Greater London Region of The Chartered Institute of Marketing. The Institute is the world’s largest organisation for professional marketers and it plays a key role in training, developing and representing the...
Campaigns, Local
Marketing Zone has strong relationships with young people and young businesses in the community. We’ve support the Prince’s Trust and local football teams, so when the University of Hertfordshire approached us, we were delighted to help them. It’s motivating to be...
Branding, Campaigns, Clients, Communications, Creativity, Websites
We’ve covered GIFs and JPEGs, but there are a couple of other image formats that your marketing agency may mention when talking about imagery. PNGs and EPS files are commonly used by designers; here are a few points about them. A PNG is short for Portable Network...
Campaigns, Communications, Creativity, Strategic campaigns
Marketing Zone is a busy agency. There’s always another website to develop, a proposal to finish or some freshly designed logos ready to present to a client. But we don’t spend our days in business as usual mode. We like to do that little bit extra. A good way to meet...
