Campaigns, Communications, Marketing insights
With not long to go until the Olympic Games, the eyes of the world are focussed on the Capital. But the eyes of the marketing profession have been fixed firmly on the event since April 2010 when The London Organising Committee of the Olympic Games and Paralympic Games...
Branding, Campaigns, Client service, Clients, Communications, Corporate design, Creativity, Design, Identity, Marketing and design, Marketing insights, Web design, Websites
Every business and brand needs a memorable identity. We help organisations review and develop existing corporate brands and create identities for new ventures. From logo design to brand guidelines, we understand how to capture the essence of what makes your company...
Branding, Campaigns, Communications, Creativity, Local, Marketing insights, Social media, Strategic campaigns, Websites
Digital marketing and football are two of my big interests. So when I discovered that I had won an all expenses paid VIP weekend to Cape Town, as part of the UEFA Champions League Heineken Star Final Experience, I was ecstatic. I first learnt about this app when I...
Campaigns, Client service, Clients, Communications, Design, Integrated marketing, Marketing and design, Marketing insights, Online marketing, Web design, Websites
With a third of adults using smart phones to access the internet, it’s more important that ever that your website is smart phone compatible. When a potential customer visits your website from their smart phone, it’d be a positive customer experience if they’re offered...
Campaigns, Client service, Clients, Communications, Creativity, Design, Identity, Local, Marketing and design, Marketing insights
We all chase our dreams. Town of Runners is an inspirational feature documentary about young runners from a deprived Ethiopian highland town, which has produced some of the world’s greatest distance athletes. Olympic gold medallists Tirunesh Dibaba and Derartu...
Campaigns, Client service, Clients, Communications, Creativity, Local, Marketing and design, Marketing insights, Websites
Marketing Zone is back from exhibiting at the Best Business Expo in Stevenage. It was a good opportunity for networking with businesses and we’ve made some great connections. The Expo had an Olympic and sports theme, and Derek Redmond, Great Britain’s Olympic Gold...
Branding, Campaigns, Client service, Clients, Communications, Corporate design, Creativity, Email marketing, Emarketing, Identity, Local, Marketing and design, Online marketing, PR, Social media, Strategic campaigns, Web design, Websites
The Queen may be marking her Diamond Jubilee this year, but 2012 is an exciting year for Marketing Zone too. This year we’re celebrating 15 years since our marketing agency began! It doesn’t seem that long ago that our first client walked through our doors, and a...
Branding, Campaigns, Client service, Corporate design, Creativity, Design, Marketing and design, PR, Social media, Websites
As finalists in the national Chartered Institute of Marketing’s Marketing Excellence Awards for the transformational marketing work we’ve done for Polaroid Eyewear, Marketing Zone had a great evening at the awards ceremony at The Grosvenor Hotel in London last week....
Campaigns, Client service, Clients, Communications, Design, Marketing and design, PR, Social media, Websites
Our client, Polaroid Eyewear is celebrating its 75th anniversary. That’s quite something! So Marketing Zone arranged a Press Day to launch Polaroid’s 75th anniversary collection of sunglasses. The event was a big success, with over 130 VIP guests including...
Branding, Campaigns, Client service, Clients, Communications, Creativity, Design, Marketing and design, Online marketing, PR, Social media, Strategic campaigns
There was glitz, there was glamour. There were journalists, national press, fashion stylists and bloggers. Even one or two celebrities joined us. So what was the occasion? It was the Polaroid Eyewear’s 75th Anniversary and sunglass launch, and Marketing Zone organised...
Campaigns, Client service, Creativity, Marketing and design, Marketing insights, PR, Social media
We just keep getting cooler and cooler! The other week we went to the SB.TV Xmas party, and then on Friday, Marketing Zone’s Robin attended comedy gig, Kojo Live N Kicking, at Hackney Empire. It’s all part of our celebrity product placement service, that saw us...
Campaigns, Client service, Clients, Communications, Creativity, Marketing and design, Marketing insights, PR, Social media
Celebrities live and breathe their brand. Whether it’s making a personal appearance or demanding six-figure sums for their size zero bodies to showcase the latest hot trend, celebrity is a powerful force. And it’s here to stay. We work with celebrity stylists and the...
Branding, Campaigns, Client service, Clients, Communications, Creativity, Marketing and design, Marketing insights, PR, Social media, Websites
Ever the multi-taskers, Marketing Zone has come up with a great way to raise money for charity at the same time as developing prize draw marketing promotions for our clients. From the heaving mailbags of competition entries that we receive into the office on behalf of...
Branding, Campaigns, Communications, Creativity, Marketing insights
Are you in need of a little inspiration? If your brand’s crying out for a blast of fresh air, we might have just the ticket. No matter what your budget allows, there’s always a way to inject new life into a marketing campaign. And as we head into 2012, how’s these for...
Campaigns, Client service, Creativity, PR
Here at Marketing Zone we’re young at heart! So tonight we’re heading to Camden for the SB.TV Xmas Party. We’ve arranged a sunglasses product placement at the event for one of our clients, so we’re attending the party to show our support, and to listen to the likes of...
Branding, Campaigns, Identity, Local, Marketing insights
I’ve been writing for The Chartered Institute of Marketing’s London blog. My latest thought piece takes a look at John Lewis, who has just launched a ‘Made in UK’ label as part of their Corporate Social Responsibility programme. What do we associated ‘Made in UK’...
Branding, Campaigns, Communications, Creativity, Marketing and design, Marketing insights, Online marketing, Social media, Websites
It must be nearly Christmas as the much anticipated John Lewis Christmas advert campaign launched today, with its debut on Facebook and YouTube today before hitting our TV screens tomorrow during the X Factor. It’s another beautifully crafted ad to stir the emotions...
Campaigns, Clients, Communications, Marketing and design, Marketing insights, Social media
I recently attended a Social Media Bootcamp arranged by The Chartered Institute of Marketing, where it was good to meet with other experts in the industry. The key insight that came from the event was that customers are engaging with social media more and more, and...
Campaigns, Client service, Clients, Communications, Creativity, Marketing and design, Marketing insights, Social media, Strategic campaigns, Websites
In this month’s Hertfordshire Business Independent, Marketing Zone’s Mark features in their Executive profile. Take a look at page 23 to hear from Mark about the importance of strategic insights, creativity and results in marketing. Plus on page 31, Mark gives...
Branding, Campaigns, Communications, Corporate design, Creativity, Design, Marketing and design, Marketing insights
There’s got to be a strategic reason to rebrand your company. Brands are the key to a company’s long-term success, so to alter the brand identity costs time and money, and can have a major impact on your business. What is a brand? A brand is a promise. It gives...
