Communications, Creativity, Integrated marketing, Video, Websites
At Marketing Zone we’re all about communications. That means we make videos as well as all the brand, web, PR and print work we do. Many organisations need a short film to really get their point across. Whether it’s a training DVD or a web video or even coverage from...
Campaigns, Client service, Clients, Communications, Creativity, Design, Marketing and design, Marketing insights, PR, Social media, Web design, Websites
Is your social media strategy up to scratch? Did you know that around half of all businesses in the UK have a shortage of social media skills within their organisation? That’s according to new research published by The Chartered Institute of Marketing. Towards the end...
Branding, Campaigns, Client service, Clients, Communications, Corporate design, Creativity, Design, Identity, Marketing and design, Marketing insights, Web design, Websites
Every business and brand needs a memorable identity. We help organisations review and develop existing corporate brands and create identities for new ventures. From logo design to brand guidelines, we understand how to capture the essence of what makes your company...
Client service, Clients, Communications, Integrated marketing, Marketing insights, Online marketing, Web design, Websites
After the Nat West saga, it shows how reliant we all are on our systems. Viruses, hackers and spammers all try to disrupt our lives by tampering with our websites and data. One of the ways you can go some way to protect your business is to add Captcha software to your...
Communications, Creativity, Marketing insights, Social media, Websites
The Social Media Benchmark is a six-monthly piece of research from The Chartered Institute of Marketing which monitors how marketers using social media. The first set of results was published in February 2012, and last week I attended an event to see the second round...
Client service, Clients, Communications, Corporate design, Creativity, Design, Identity, Marketing and design, Web design, Websites
There’s always something new to get our teeth into working at our marketing agency! No two days are the same. From fashion and sport, to specialist and business markets, it’s fantastic to work with so many varied organisations and brands. So when we were set the...
Branding, Campaigns, Communications, Creativity, Local, Marketing insights, Social media, Strategic campaigns, Websites
Digital marketing and football are two of my big interests. So when I discovered that I had won an all expenses paid VIP weekend to Cape Town, as part of the UEFA Champions League Heineken Star Final Experience, I was ecstatic. I first learnt about this app when I...
Branding, Client service, Communications, Corporate design, Creativity, Design, Local, Marketing and design, Marketing insights, Web design, Websites
To celebrate the Queen’s Jubilee, Buntingford will be hosting a Medieval Street Party and Market on Monday 4 June in the High Street. And we’re looking forward to going as we’ve been helping out with the preparations. If you’re local to the town, you might have seen...
Campaigns, Client service, Clients, Communications, Design, Integrated marketing, Marketing and design, Marketing insights, Online marketing, Web design, Websites
With a third of adults using smart phones to access the internet, it’s more important that ever that your website is smart phone compatible. When a potential customer visits your website from their smart phone, it’d be a positive customer experience if they’re offered...
Client service, Clients, Corporate design, Local, Marketing insights, Web design, Websites
We know a clever application when we see one. This new interactive web mapping tool, launched by one of our clients, Cadcorp, is one of them. Cadcorp provides hi-tech geographic mapping software which is used for many different applications, from the emergency...
Client service, Communications, Corporate design, Creativity, Design, Email marketing, Marketing insights, Social media, Web design, Websites
Do you live on your iPad or tablet? Can you remember a time when you didn’t immediately reach for it first thing in the morning or last thing at night just to check the latest news, weather report, movie review, or Facebook? Be honest! This is typical behaviour for...
Branding, Clients, Communications, Corporate design, Creativity, Design, Identity, Marketing and design, Marketing insights, Social media, Websites
Whether on your website, stationery or brochures, all of your communications should reflect your brand. Twitter is no different. Yes you can download templates and standard themes, but these are not custom designed and often don’t create the right impression. With 100...
Client service, Communications, Creativity, Design, Identity, Marketing and design, Marketing insights, Social media, Websites
We’ve been watching with interest to see if Pinterest, the pin board-style social photo sharing website from the US, would be a hit in the UK. And we’re pleased to see that it’s becoming very popular. Even Harrods is running a special Jubilee contest, inviting...
Client service, Clients, Communications, Creativity, Design, Identity, Marketing and design, Marketing insights, PR, Web design, Websites
With a variety of fashion and accessory brands boosting our portfolio, Marketing Zone keeps its finger firmly on the fashion pulse. We’ve just returned from Alternative Fashion Week, where we took an exclusive look at the new collection from Alex Seroge Ignatian, the...
Campaigns, Client service, Clients, Communications, Creativity, Local, Marketing and design, Marketing insights, Websites
Marketing Zone is back from exhibiting at the Best Business Expo in Stevenage. It was a good opportunity for networking with businesses and we’ve made some great connections. The Expo had an Olympic and sports theme, and Derek Redmond, Great Britain’s Olympic Gold...
Branding, Campaigns, Client service, Clients, Communications, Corporate design, Creativity, Email marketing, Emarketing, Identity, Local, Marketing and design, Online marketing, PR, Social media, Strategic campaigns, Web design, Websites
The Queen may be marking her Diamond Jubilee this year, but 2012 is an exciting year for Marketing Zone too. This year we’re celebrating 15 years since our marketing agency began! It doesn’t seem that long ago that our first client walked through our doors, and a...
Branding, Client service, Clients, Communications, Corporate design, Creativity, Design, Identity, Marketing and design, Online marketing, Web design, Websites
With the competition for business heating up in the world of probate, Valued Estates needed a new website to give them the edge. So they came to Marketing Zone. Their original website was useful and provided their potential customers with lots of information. Almost...
Branding, Campaigns, Client service, Corporate design, Creativity, Design, Marketing and design, PR, Social media, Websites
As finalists in the national Chartered Institute of Marketing’s Marketing Excellence Awards for the transformational marketing work we’ve done for Polaroid Eyewear, Marketing Zone had a great evening at the awards ceremony at The Grosvenor Hotel in London last week....
Campaigns, Client service, Clients, Communications, Design, Marketing and design, PR, Social media, Websites
Our client, Polaroid Eyewear is celebrating its 75th anniversary. That’s quite something! So Marketing Zone arranged a Press Day to launch Polaroid’s 75th anniversary collection of sunglasses. The event was a big success, with over 130 VIP guests including...
Communications, Identity, Marketing insights, Websites
As advocates of good copywriting, we couldn’t believe our ears when we heard that book chain Waterstone’s is denouncing the apostrophe in their company name. Giving the reason that ‘in a digital world of URLs and email addresses, a more versatile and practical...